Unforgettable journey into the heart of Amsterdam’s humanity.
Each encounter was a treasure trove of stories
Forget boring tours.
We show you Amsterdam the way locals actually live it — funny, honest, a little messy, very human.
Stories over scripts.
Heart over highlights.
You’ll feel the city,
not just walk through it.
We could hype ourselves.
But it sounds better coming from people who actually walked with us.
Press play.
Forbes noticed. Lonely Planet nodded. Airbnb Experiences gave us awards. TripAdvisor handed us a Choice Award (2024).




More importantly? Hundreds of guests walked away smiling — and wrote about it.
Come see what all the buzz is about and contact us! We can’t wait to meet you!



Local guides who actually live here — real stories, real opinions, zero scripts.
Small groups, genuine connection, and reviews from people who don’t hand out praise lightly.
No dry history lectures — just why it mattered to real people then and why it still matters now.
Curious? That’s the perfect place to start. Check out our tours and let’s explore this city beyond the surface.
Discover our toursNo crowds. No scripts.
Just you, your people, and a tour shaped around
what you actually care about.
We tailor the route, the stories, and the pace
so the day feels lived, not scheduled.
Amsterdam isn’t our workplace — it’s home.
We don’t do facts-for-facts’ sake or script-reading tours.
We share the city the way you’d share it with a friend: with stories, opinions, humour, and heart. (Because that’s how cities stick.)
Our goal is simple: you don’t just see Amsterdam — you feel it. How it thinks. How it lives. And why people fall a little bit in love with it.

This is the tour you do at the start — so everything else clicks. Real stories. Big sights. Zero boring lectures.
We walk the old city centre and the western canal belt while Amsterdam quietly explains itself to you.
History, culture, daily life — all woven into stories that actually stick.




Absolutely. There’s no better way to kick off your trip. A walking tour gives you the full scoop—from Amsterdam’s rich history and quirky present to practical tips and local secrets (like why the Dutch don’t close their curtains).
You’ll learn how to navigate the city, understand a bit of Dutch mentality, and feel way more comfortable and connected for the rest of your stay.
Pro tip: Do the tour at the beginning of your trip—it’ll make everything else way more enjoyable.
Check the weather before you leave the house—Amsterdam loves to surprise you.
Our tours run rain or shine, but not in extreme weather (like storms or weather warnings). If that happens, we’ll get in touch with you.
Otherwise, come prepared:
If it’s sunny: sunscreen, something to cover your head (hat, scarf, or even an umbrella for shade), and water.
If it’s rainy: a proper rain jacket and a sturdy umbrella (ideally both).
And always: comfortable shoes—we’ll be walking over centuries-old cobblestones.
Yes (please always book a spot for your child) and yes—with a little nuance.
Our tours are interactive, engaging, and educational, and we’ve had many happy young guests. That said, Amsterdam is a liberal city, and we do touch on topics like the Red Light District and cannabis. We keep it respectful and informative, and some parents choose to briefly step aside during those parts.
Looking for something tailor-made? We also offer a private family tour, specially designed for kids—with fun games like “True or False?” and “How Dutch is Your Life?”
It’s a great way to explore the city in a way that’s entertaining and accessible for the whole family. If you’re interested, just reach out—we’d love to customize something for you.
Great question. Tipping is not mandatory, and no one will be upset if you don’t. That said, if you enjoyed the experience, it’s always appreciated.
In Amsterdam, it’s common to tip around 5–10% in cafés, taxis—and yes, also on tours. But again, it’s totally up to you.
No worries, we’ve got you covered! With your Iamsterdam City Card or Go City Card, you can indeed book several of our tours for free. Here are the booking links:
Hello Amsterdam – Introduction walking tour – Iamsterdam
Jordaan Self-Guided Food Tour – Iamsterdam
De Pijp Self-Guided Food Tour – Iamsterdam
Hello Amsterdam – Introduction walking tour – Go City
A complete, heartfelt introduction to Amsterdam. In just a few hours you’ll learn the city’s history, culture, and daily life—plus practical tips—so you don’t just understand Amsterdam, you feel what it’s like to live here. It’s fun and entertaining (no boring facts), delivered by passionate storytellers who make the city “click” for the rest of your stay.
Curious travelers who want more than a checklist. Solo explorers, couples, families, and groups who want stories, not scripts. If you enjoy humor, authenticity, and meeting locals, you’ll feel right at home with us.
Guests rave about our storytelling, the personal connections, and the feeling of being welcomed into the “real” Amsterdam. They love meeting locals, hearing the city’s human stories, and discovering places they’d never have found alone.
Absolutely. They are 100 percent real, unscripted, and filmed right after the tours. No actors, no filters, just genuine reactions from people who’ve walked, laughed, and connected with our guides and local Amsterdammers.
It depends on how deep you want to go.
Our Hello Amsterdam Walking Tour is the perfect compact introduction — two hours of great storytelling, history, culture, humor, and insider tips.
If you want an even richer, more immersive experience, the Humans of Amsterdam Cultural Walking Tour is a beautiful four-hour introduction where you meet real Amsterdammers and explore the city through powerful personal stories.
The Humans of Amsterdam Cultural Walking Tour. You’ll meet two real Amsterdammers connected to iconic Amsterdam topics, giving you an unforgettable human look into the city.
Yes. We offer delicious self-guided food tours in De Pijp and De Jordaan, featuring six to seven food stops, Google Maps links, insider stories, and exclusive discounts — all at your own pace.
Our tours are led by passionate locals who know the city inside out. They’re storytellers, artists, performers, and researchers who bring Amsterdam to life with humour, heart, and authentic insight.
Our public tours are intentionally small — a maximum of 15 people for the Hello Amsterdam tour and 10 people for the Humans of Amsterdam tour. This keeps the experience personal, interactive, and easy to follow.
Because our tours feel like walking with a local friend — someone who knows the city’s stories, humour, and hidden corners. Guests choose us for authenticity, connection, and experiences that stay with them long after the tour ends.
You can find hundreds of glowing reviews on TripAdvisor, Airbnb Experiences, Google, and our website. We’re proud of the love we receive, and we genuinely read every single one.
Hundreds, and counting. Across all platforms, our guests consistently rate us 5 stars for storytelling, authenticity, and the personal touches that make our tours unforgettable.
Yes. Solo travelers feel instantly welcome, couples love the mix of humor and depth, and families appreciate our engaging, interactive style
Yes. Our private tours go far beyond walking tours. We can arrange private boat tours, private bus tours, Easy-Pace tours, family tours, and more.
Our specialism is introductory tours of Amsterdam, and thanks to our huge local network, we can make almost anything happen.
Families, friend groups, school groups, corporate teams, and anyone who wants a more personal, flexible experience.
We blend storytelling, humor, culture, and personal encounters with real locals. Our tours aren’t just about seeing Amsterdam — they’re about feeling it.
We are a small team of passionate locals with backgrounds in storytelling, performance, art, and history. Each guide shares their own relationship with Amsterdam, making every tour heartfelt and full of character.
Are you looking for great activities to do, the best foodie places, the best bars or how to simply experience Amsterdam like a local? We know the city better than the back of our hand.