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Self-Guided Food Tour de Jordaan – Go City Card

Eat Like a Local in Amsterdam — Stroll, Snack and Discover the Flavours of the
City’s Most Charming Neighbourhood

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Quick Overview

Picture yourself in De Jordaan — the kind of neighbourhood that used to belong to craftsmen and singers, and now belongs to anyone with taste buds and feelings.

This self-guided food tour is your passport to all of it.

You wander at your own pace (read: stop whenever your stomach or camera tells you to), hit six authentic foodie spots, enjoy little discounts that feel like insider magic, and eat the kind of bites locals actually line up for.

It’s the easiest way to taste the real Amsterdam without being dragged around in a group where someone keeps asking for a bathroom stop.

Tour Details

Price

  • Free for Go City Card holders
  • A flexible, delicious way to explore Amsterdam’s heart through food — just you, your phone and a sense of curiosity.

How it works

  • After booking, you’ll receive a beautifully designed PDF guide to download.
  • It tells you where to go, what to order, and why it matters — with Google Maps links that take you straight to each food stop.
  • There’s no live guide. You explore at your own pace, pay as you go, share bites if you like, and soak up the stories along the way.
  • Think: local knowledge in your pocket, without anyone telling you when to move on.

When Can I Go

  • Days: Tuesday to Saturday (closed Sunday & Monday).
  • Recommended start: 11:00 AM – 2:00 PM.
  • Most vendors close around 5 PM, so starting by 2 PM lets you enjoy every bite without rushing.

Duration

  • 2 – 2.5 hours, depending on how often you stop to say “wow” or “one more bite.”

Stops

  • 6 family-run foodie stops across the Jordaan.
  • A mix of Dutch classics and neighbourhood favourites locals swear by.

Starting & Ending Point

  • Start: Broodje Mokum (Rozengracht).
  • End: Café Papeneiland — Amsterdam’s most iconic brown café and the perfect place to sit,
    snack, and debrief your favourites.

Language

  • English

Group Size

  • 1 – 8 people recommended.
  • Please be kind to our small, family-run partners — this tour works best in human-sized groups.

Weather

  • Runs rain or shine.
  • Bring a raincoat, embrace the Dutch mood, and remember: food tastes just as good under an
    umbrella.

What You’ll Need

  • Internet access & mobile data (for the PDF + Google Maps).
  • A charged phone.
  • A healthy appetite.

Highlights

  • Six handpicked foodie stops with exclusive mini tastings or discounts.
  • Iconic Jordaan streets, canals, and hidden courtyards along the way.
  • A self-paced route with Google Maps links right inside your guide.
  • Dutch must-tries like cheese, apple pie, and herring, plus local neighbourhood favourites.
  • Gorgeous photo moments along some of Amsterdam’s prettiest canals.
  • Rich, story-driven context — vendor backstories, local history, and insider nuggets no app will tell you.

Food & Drinks

  • Food is not included.
  • Expect to spend about €25 per person, paid directly at each stop.
  • You’ll still get exclusive discounts and mini tastings just for our guests.

What’s Included

  • PDF guide with Google Maps links
  • 6 curated food stops, chosen for flavour and story
  • Local stories about each vendor and their craft
  • Insider tips and restaurant recommendations for the rest of your stay

What’s Not Included

  • Food and drinks (pay as you go)
  • Live guide

Important…

Our tours regularly sell out year-round. To get your preferred dates and to avoid
missing out, we highly recommend booking as soon as possible.

Tour Description

Imagine strolling through narrow Jordaan streets where the houses lean a little, the locals chat through open windows, and the smell of something delicious follows you like a friendly ghost. This neighbourhood is postcard-pretty in a way that makes you mutter, “Okay, rude,” and then pull out your phone again anyway.

You stop for a sandwich so good it deserves its own TED Talk.

Then a butcher hands you a tasting that somehow tastes like Dutch heritage and happiness. A few steps later? Sweets that have been perfected over generations.

And don’t get me started on the fried fish — it’s basically a warm hug in crispy form. No guide. No group. No awkward waiting for that one person who reads signs out loud. Just you, your phone, and a route that leads you from one iconic bite to the next while whispering, “Look at you, living your best foodie life.”

By the end, you won’t just have visited the Jordaan — you’ll have eaten your way through its history, its charm, and its slightly mischievous Dutch soul.

It’s less a food tour, more a delicious love letter to Amsterdam… written in crumbs.

Experiences & Activities

Taste the Real Amsterdam

Taste the Real Amsterdam

Each stop shows a different slice of Dutch flavour — savory, sweet and proudly local. From old-school craftsmanship to legendary bakeries, you’ll taste how Amsterdam has kept its culinary heart alive through generations.

Explore De Jordaan — the Soul of the City

Explore De Jordaan — the Soul of the City

Walk along its canals and hidden alleys while sampling local specialties from beloved shops and stalls. It’s a journey through stories and flavours woven into the fabric of Amsterdam life.

Go at Your Own Pace

Go at Your Own Pace

Start anytime between 11:30 AM and 2:00 PM. Pause for photos, chat with locals or sit by the canal with your treats. Whether you finish in two hours or stretch it into an afternoon, it’s your foodie adventure.

Meet the Local Food Heroes

Meet the Local Food Heroes

Every stop is a small business with big heart — run by Amsterdammers who pour their soul into their craft. You’ll taste family recipes, decades of tradition and authentic Dutch hospitality.

Perfect for Curious Travellers and Families

Perfect for Curious Travellers and Families

Independent, affordable and fun — ideal for explorers who love freedom and food. Families love it too — kids pick their favourites and set the pace. A relaxed, delicious way to discover Amsterdam together.

What our guests say

We could tell you how great our tours are—but our guests do it better. Here are some testimonials and reviews after joining our tours.

Come see what all the buzz is about and contact us! We can’t wait to meet you!

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Why choose Who Is Amsterdam Tours

City tours with heart
City tours with heart

Local guides who actually live here — real stories, real opinions, zero scripts.

City tours with heart
Happy guests

Small groups, genuine connection, and reviews from people who don’t hand out praise lightly.

City tours with heart
Authentic experience

No dry history lectures — just why it mattered to real people then and why it still matters now.

City tours with heart
Smooth journey

From first message to last canal goodbye, you deal with humans who help you figure it out.

Cancellation Policy Cancel or reschedule free of charge up to 24 hours before your tour for a full refund or a new date. Within 24 hours, refunds and free rescheduling aren’t possible — but you’re always welcome to book a new tour.

Flexible Cancellation: Cancel or reschedule with all the flexibility up to 24 hours in advance of the tour.

Great Tour Guarantee: If you don’t have a great tour, let us know and we promise to make it right with a full refund or voucher for a future visit.

FAQs

Yes, definitely. Since the tour is included with your Go City Pass, it’s one of the most authentic, relaxed and flavour-packed ways to explore Amsterdam. You’ll wander through the beautiful Jordaan district and taste local favourites without needing to plan anything yourself.

Once you reserve your time slot with your Go City Pass, you’ll receive a PDF guide with stories, tips and Google Maps links. Simply follow the route, show the PDF at each stop and pay directly for whatever you choose to taste. There is no guide — it’s a flexible, self-paced food adventure.

Food is not included. Your Go City Pass gives you free access to the PDF guide, and you purchase tastings directly from the vendors. Most guests spend around 20–25 euros per person, depending on appetite. The great part is that you choose exactly what you want. Share portions, skip what you’re not in the mood for or go all in — it’s your call.

No. This is a self-guided experience. The PDF serves as your storyteller, navigator and neighbourhood insider. If you prefer someone walking with you, telling stories and ordering the food for you, a guided food tour may be a better match. If you enjoy freedom and exploring independently, this one is perfect.

Start between 11:30 AM and 2:00 PM for the best vendor availability. Most stops close around 5 PM, giving you enough time to enjoy all six locations.

Yes, you need mobile data to use Google Maps links and read the stories in your PDF guide.

Yes, you can. However, Sundays and Mondays are unavailable because one or more key vendors are closed. On Mondays you can still walk the neighbourhood and visit about 60% of the vendors, but not the full curated route with all tastings. On Sundays only one of the six vendors is open. Therefore we recommend doing the tour between Tuesday and Saturday, and on those days it is possible to split it over two or more days.

Vegetarians will be happy — four out of six stops offer vegetarian options. If you’re vegan or gluten-free, this tour is probably not ideal. Traditional Amsterdam snacks often rely heavily on butter, eggs and wheat. We want you to have the best experience, and this route simply isn’t designed around those dietary needs yet.

No, you don’t. But you do need to be comfortable taking small decisions along the way. That includes reading the PDF guide, using Google Maps to navigate and ordering your own tastings from each vendor. With a guided tour, someone would do all of this for you. Here, you take the lead — which is part of the fun.

Between 2 and 2.5 hours, depending on how long you linger, taste and explore. Walking time between stops is about 20–30 minutes in total.

The Jordaan route includes six curated stops:

• A classic Jordanese sandwich from a beloved neighbourhood spot
• A Dutch cheese tasting from a local shop
• A historic candy store for liquorice and traditional sweets
• A century-old butcher serving Dutch sausages
• One of Amsterdam’s best fish stalls for herring and kibbeling
• A cozy brown café for Dutch apple pie

It’s a delicious mix of sweet, savoury, classic and quirky — with the charm of the Jordaan all around you.

Groups of 1–8 people are ideal. Bigger groups may need to split up at times because our partners are small, family-run businesses.

You could, absolutely. But researching, comparing and choosing the right spots takes time — and online lists can be unreliable. We’ve done the work for you as locals who know exactly where to go. We skip the overhyped TikTok spots and include only family-run businesses trusted by Amsterdammers for generations.

We’ve also interviewed each vendor personally, so your PDF includes background stories about the food, the people and the neighbourhood that you won’t find online. On top of that, several stops offer smaller tasting portions or small discounts when you show the PDF. You get a curated route, insider knowledge and a meaningful experience — without the guesswork.

No problem. The stops are close together, and the food tastes just as good under an umbrella. Rain is part of the Amsterdam lifestyle — consider it extra atmosphere.

Feel free to email us at hello@whoisamsterdam.com. We’re happy to help you plan your Jordaan food adventure.

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